Outdoor Sports Guide - Adventure, Fitness and Travel For the Mountain West

2012 Late Winter Issuu

Welcome to Adventureland:

Utah's Push for Outdoor Industry Dominance

Photo Credits: courtesy of 4FRNT Skis

In 2002, Salt Lake City held the world captive by hosting the Olympic Winter Games. The rapid injection of billions of dollars for infrastructure and venue construction sent Utah into a whirlwind of development as we prepared a global stage. Before long, our humble state began receiving more recognition for its natural and urban characteristics. This transition made dozens of outdoor companies realize Utah was an extremely underrated market. Since that faithful February 10 years ago, a stampede of organizations (new and old) has descended on this once-remote desert outpost.

Jackson Roundup: Adventure in the Land of Elk and Howdy

Tell all your friends Jackson sucks. Stickers displaying this message are seen on many a bumper in the Teton Valley. Ask any local and they will likely confirm the sentiment.

Chills, Thrills, and New Mad Skills:

Like a warm cup of cocoa or those falling-apart Uggs you just can’t toss, your usual winter routine—ski here, snowboard there—is familiar, comfortable and possibly a little bit boring. This season, shake up your schedule with a new destination or a whole new sport.

We’ve chosen six of the greatest winter escapes around the state. There’s something here to fit every taste, every schedule and every budget. Find a friend, grab your keys and get ready to head out on a whole new adventure.